Top 23 Real Estate Wholesaling Software To Scale Your Business
Real estate wholesaling is one of the easiest ways to get into the world of real estate investing. It doesn't need a ton of experience or capital, and it brings in good profits without risking your money. But that doesn't mean it's child's play.
It's a pretty appealing investing strategy to most investors meaning the competition is intensive.
That is why besides excellent interpersonal wholesaling skills, every investor looking to stand out from the noise in real estate wholesaling also needs quality real estate software — interested in learning how it works?
Here's a guide with all you need to know about real estate wholesaling software.
- What Is Real Estate Wholesaling Software?
- Why Is Real Estate Wholesaling Software Important?
- Top 23 Real Estate Wholesaling Software
- What's The Best Free Real Estate Wholesaling Software?
- Final Thoughts
What Is Real Estate Wholesaling Software?
Real estate wholesaling software is any tool that allows real estate wholesalers to streamline how they find and manage wholesaling leads, organize network contacts and automate mundane tasks.
Features often vary depending on the software in question, but most feature functions such as skip-tracing, direct mail, and lead management to optimize your marketing campaigns.
Why Is Real Estate Wholesaling Software Important?
In the highly competitive world of wholesaling, having the best real estate investment software as part of your arsenal can make all the difference.
The right software will automate mundane tasks enabling you to channel more time to important tasks like finding leads.
With software that features functions like skip tracing, finding leads becomes even easier because you can always focus your efforts on finding potentially profitable investment properties for flipping that are not on the market, such as distressed homes.
Most wholesaling software also features customer relationship management tools that streamline tasks like tracking the lead’s journey through the sales funnel.
Simply put, having a set of the best real estate wholesaling software has the potential to streamline nearly all wholesaling operations, from finding leads to closing real estate deals.
This allows REI wholesalers to deliver better client experiences, leading to better and lasting relationships with flippers and other players in wholesaling transactions.
Top 23 Real Estate Wholesaling Software
Here are 23 of the best real estate wholesaling software to add to your arsenal this year:
1. Multiple Listing Service (MLS)
Popularly known as an MLS, a multiple listing service is an online database of property listings created and managed by real estate investors, brokers, and agents. These listings are typically private and paid for by participating real estate professionals.
They contain important property information such as square footage, bathrooms and bedrooms available, nearby amenities, selling price and sometimes even history of the house, or neighborhood growth trends.
The listing will also often contain the selling agent's information, so interested buyers can easily reach out. Property listings on MLS databases are often created by other agents, flippers, and other real estate professionals. They make it easy for buyers to identify homes for sale.
Because of the information they contain, MLS is a handy tool for running wholesaling comps. Real estate wholesalers can breakdown data available on MLS into metrics such as the age of a house, features it has compared to nearby properties, and neighborhood growth potential to compare multiple properties in an area and determine whether a particular distressed flipping investment they’re interested in, is profitable or not.
An MLS also attracts investors, agents, and brokers countrywide, creating excellent networking opportunities for new wholesalers. It also offers greater exposure leading to faster closing rates.
And because the majority of MLS users are other real estate professionals, finding reliable buyers and motivated sellers is often easier, as anyone inquiring about a listing is often either a legitimate buyer working with an REI professional or another investor interested in purchasing your wholesaling property.
Note, multiple property listings aren’t new. They’ve been around since 1947 but have since evolved into websites like Zillow and software every wholesaling agent needs.
When it comes down to it, the MLS is simply the best virtual wholesaling software.
Video Demo
Check out this quick demo of how to use the California Regional Multiple Listing Service, Inc. (CRMLS). This is one of the over 600 local MLS systems across the United States.
2. PropStream
PropStream is an advanced data collection software with over 150 million property records. The software incorporates up-to-date data from multiple sources into its database in MLS format. It includes important listing details such as when the property was previously sold, whether it's still active on other listings, or whether it's a failed listing.
A wholesaler or house-flipping expert can easily run comps to determine profitability with this information. PropStream even features a skip tracing function allowing wholesalers to find absentee, pre-foreclosure, or out-of-town property owners who might turn out to be motivated seller leads.
It has a deal analyzer function, and with PropStream Pro, real estate agents can even create and organize marketing campaigns. The software even features mobile app functionality for users to find and manage leads and other important tasks on the go.
Video Demo
PropStream Review
Check out our review on PropStream and find out if it is the right tool for you!
3. DealMachine
Besides being one of the best real estate wholesaling software, Deal Machine is also quite popular. It's essentially a lead generation software with a skip-tracing function that allows investors to find contact information on any property owner.
If you prefer scouting different locations for wholesaling houses, Deal Machine’s driving for deals also tracks and notifies you of zip codes you’ve checked out before, preventing time wastage. With the platform’s driving-for-dollar function, rei investors with teams can also identify exactly where, when, and how many deals each team member brought to the table.
Besides data-related features, this software also lets you create and run SMS and direct mail marketing campaigns and comes with an app for users to manage leads and follow-up on marketing campaigns easily.
Video Demo
DealMachine Review
Check out our review on DealMachine and find out if it is the right tool for you!
4. Flipster
Maximizing off-market deals is one of the easiest ways to make a killing in wholesaling houses, and Flipster is just the tool to make it happen. This software features an automated deal finder that scours through websites like Craigslist and other similar platforms to find off-market deals.
Flipster also has a data cruncher rei professionals can use to find discounted wholesaling properties and a deal management tool to organize and manage all your contact information in one place.
Users generally get more than 10,000 monthly leads on absentee, pre-foreclosure, probate and out-of-town owners, and even vacant lots and houses. They also get access to unlimited free skip traces.
Flipster Review
Check out our review on Flipster and find out if it is the right tool for you!
5. ListSource
ListSource boasts one of the most extensive property records in the wholesaling software realm. The platform’s database contains ownership data for nearly 94% of all properties available in the country and is regularly updated for maximum accuracy.
It also comes with multiple search features allowing you to conduct searches that are basic or as advanced as you want. It also has a list builder with multiple list types, including prospecting and even property detail reports.
ListSource Review
Check out our review on ListSource and find out if it is the right tool for you!
6. PropertyRadar
A property analysis software is a must-have tool in every wholesaler's arsenal and if you're yet to get one, consider PropertyRadar. Besides having a simple user interface, PropertyRadar features a comprehensive database that lets you find critical property data such as location, characteristics, tax information, and even the legal description of any property across the country.
You can also use the platform to find owner details such as mailing address, social media handles, phone numbers, other properties they've owned, and even their neighbors. If you’re looking to specialize in particular wholesaling properties, for instance, distressed or foreclosed homes, enter the target neighborhood, and you’ll instantly get results on all related properties in the area.
This makes off-market wholesaling incredibly effortless. Each result you get back on a lead features a market value section with information on all comps close to the target property. The cherry on top of the cake?
PropertyRadar boasts more than 2000 integrations. That means you can always link your CRM and other real estate wholesaling tools to make lead generation, management, and enterprise marketing easier. Plus, it comes with its app.
Video Demo
PropertyRadar Review
Check out our review on PropertyRadar and find out if it is the right tool for you!
7. Foreclosure.com
Want to shift your focus to flipping foreclosed properties? Smart idea. Specializing in such properties is the smartest way to get quality wholesale deals, given the industry's competitive nature. Adding Foreclosure.com to your software stack will give you a competitive advantage. The wholesaling software features a list of over a million foreclosed, distressed rental properties and homes for sales nationwide.
What’s more, each listing contains detailed contact information such as the complete address and purchase price of the prospective property, its features (for instance, the number of bedrooms), history on the market, and even its position in the foreclosure timeline. With such information, you can run an accurate property analysis to determine whether it’s worth the investment.
There’s even a mortgage calculator available at the bottom of each listing’s page for wholesalers to seamlessly determine what they'll be expected to pay in mortgage interest if they were to invest in a foreclosed property.
Are you interested in flipping houses in a specific neighborhood? Foreclosure.com lets you set up free email alerts, so you're notified of investment opportunities even before they hit the market.
Video Demo
Foreclosure.com Review
Check out our review on Foreclosure.com and find out if it is the right tool for you!
8. REIPro
REIPro is a lead management, email marketing, deal analyzer, workflow automation system, and property listing platform all in one. The software comes with a quick search button subscribers can use to look up information on vacant, foreclosed, and even bank and trust-owned properties.
You can even use it to find cash buyers or identify low-equity properties. Each hit you get back is detailed enough to help you make an accurate property analysis.
Worried that a particular deal doesn’t offer the best bang for your bucks? Use ReiPro’s deal analyzer feature to estimate potential repair costs and run comps to make an informed decision. If you’ve been looking to automate your procedures, REIPro has a 10-step workflow automation system that lets you organize and track your to-do lists.
Other excellent features on REIPro include a campaign and lead management tool, direct mail marketing, CRM, and integrations with Zapier, HubSpot CRM, WordPress, Microsoft 365, and Trello, to mention a few.
Video Demo
REIPro Review
Check out our review on REIPro and find out if it is the right tool for you!
9. Propelio
Breaking into the world of wholesaling, especially if you're still a novice in real estate, is no joke. Propelio is designed to make the endeavor less taxing. This wholesaling software features an MLS comps tool that offers important insight into an area's real estate market.
For instance, if you want to flip houses in a particular neighborhood, you can use the tool to find comps on the pending property sales in the area and how long they've been on the market, and even tax information on specific properties. This lets you determine the profitability potential of an area before you begin your marketing efforts.
Besides comparables, Propelio also lets you find cash buyers in a market and offers data on how successful they’ve been. There's a lead management tool to track and organize lead communications and a mobile app for users to identify areas they’ve covered previously or skip trace on the go.
Video Demo
Propelio Review
Check out our review on Propelio and find out if it is the right tool for you!
10. Batch Leads
Batch Leads is among the most comprehensive property databases in the country. It contains more than 150 million US properties in different counties, making important wholesaling processes like skip tracing a tad easier. Its vast database also means highly accurate data for each skip trace you run or property listing you checkout.
Tired of compiling leads manually using excel spreadsheets? The lead list functionality will simplify your life, while the lead generation filters such as pre-foreclosure will make market targeting less hectic.
If you’ve been considering SMS marketing, maximize Batch Leads' message marketing tool meaning and say goodbye to cold calling.
Batch Leads Review
Check out our review on Batch Leads and find out if it is the right tool for you!
11. Realeflow
Knowing how profitable property is before you invest in it is one of the secrets to flipping houses. RealeFlow features a deal analyzer for evaluating metrics that might affect a property's profitability, such as the age of the home, repair and inspection costs, and upcoming developments.
Realeflow also lets you create custom websites and landing pages for enhanced marketing. Lead generation is seamless, too, since you can always refine your searches based on zip code, homeowner address, or tax information to find motivated sellers.
There’s a built-in CRM to organize and manage all your leads, create and organize lists and documents, and facilitate seamless team collaboration.
Video Demo
Realeflow Review
Check out our review on Realeflow and find out if it is the right tool for you!
12. REISkip
REISkip is among the most popular real estate investment software for a good reason. It’s a skip tracing platform that uses triangulation technology to scour public databases such as the USPS, ensuring highly accurate data for each skip trace result.
REISkip's distressed, vacant and other property listings are updated in real-time. Users also get a functional list management feature to create and segment lead lists automatically and round the clock support from a hospitable customer care team.
REISkip’s other excellent features include an intuitive REI Skip 2.0 interface and file and data management functions.
Video Demo
REISkip Review
Check out our review on REISkip and find out if it is the right tool for you!
13. REI BlackBook
REI BlackBook is a web-based all-in-one CRM platform built for real estate wholesalers, rehabbers, and landlords. The CRM automatically updates your lead contact information with each lead you discover.
You can even customize the information with notes which makes lead management effortless since you can track everything about a lead from the moment you began communicating to your meetings in one click. REI BlackBook also has a virtual filing folder for users to organize all lead information in one place before meetings.
Other notable features include a visual workflow builder, excellent contact segmentation, and website and landing page builder.
Video Demo
REI BlackBook Review
Check out our review on REI BlackBook and find out if it is the right tool for you!
14. Skip Genie
The secret to finding awesome wholesaling deals is skip tracing, and Skip Genie happens to be one of the best wholesaling software for the task. The software features an easy-to-use tracer and uses proprietary skip tracing algorithms to ensure exceptionally accurate results for each search you run.
Skip Genie users can find important property owner information such as their phone number, address history, related properties, and even possible associates with either a person or property report. You can even run a bulk skip trace from a spreadsheet or even send the Skip Genie support team a batch of returned mail and have them skip trace it and compile a buyers list for you.
For real estate wholesalers with teams, Skip Genie offers calling scripts created by proficient REI sales teams to ensure each lead that calls in is treated to a professional experience and all their inquiries addressed.
And to help novice wholesalers improve their trade while using the software, Skip Genie offers weekly coaching webinars on how to close deals with the platform and even tips on how to negotiate with home sellers or other important subjects such as how to deal with property squatters.
Skip Genie Review
Check out our review on Skip Genie and find out if it is the right tool for you!
15. FreedomSoft
If you are looking for wholesaling software that offers it all, you might want to add FreedomSoft to the list. The software makes lead generation a piece of cake thanks to its incredibly intuitive lead finder feature that subscribers can use to scour its database of over seven million leads and more than 100 million property records.
You can filter searches based on the property zip code, ownership status, property type, and even features such as the number of bedrooms. You can now use the built-in direct mail to ramp up your marketing efforts with the generated lists or your already existing buyers list.
Besides lead generation, FreedomSoft also has a CRM tool that lets you manage tasks and lead campaigns, and seamlessly organize and share files. For investors with teams, the prebuilt workflow automation lets them automate mundane tasks, schedule and assign tasks easily, creating more time for important tasks such as finding and marketing to leads.
What’s more, FreedomSoft allows Zapier integrations and offers pretty appealing subscription plans considering all the fantastic features it brings to the table.
Video Demo
FreedomSoft Review
Check out our review on FreedomSoft and find out if it is the right tool for you!
16. REIRail
Tired of wasting time with cold calling? Then REIRail is a software worth adding to your digital stack. The software supports bulk and TCPA-compliant SMS marketing function that lets you reach multiple leads simultaneously, maximizing the superb open rates and other perks of text marketing.
If you’re yet to create a website, REIRail has an easy-to-use landing page builder. Creating and optimizing marketing campaigns across multiple channels is also a breeze with REISkip. The platform's most innovative feature is Deep Trace.
If you regularly get lead calls, the technology uses advanced technology to trace caller information even before the phone rings.
Video Demo
REIRail Review
Check out our review on REIRail and find out if it is the right tool for you!
17. Rehab Valuator
Every wholesaler will once in a while come across a property they’re willing to flip and when that happens, knowing the prospective rehab expenses makes it easier for them to determine their maximum offer.
Rehab Valuator software offers accurate market data on properties across the country so house flipping wholesalers can calculate ARV to evaluate profitability. It also boasts a marketing feature that lets you generate and send quality property flyers to prospects via email and social media.
If you’ve already got a few excellent properties on your end, you can upload and market them to motivated sellers and other wholesalers through the Find Deals section of the site.
Note Rehab Valuator has a free trial, but most premium features such as funding are only available on subscription-based plans, starting at $29 monthly or $199 annually.
Video Demo
Rehab Valuator Review
Check out our review on Rehab Valuator and find out if it is the right tool for you!
18. Investor Carrot
Also known as OnCarrot, Investor Carrot is a website building solution for real estate investors. The platform features countless SEO-ready website and landing page templates any wholesaler can customize into their own.
And you don’t even have to create content from scratch because Investor Carrot offers monthly marketing packs that include content tailored to fit localized audiences.
Video Demo
Investor Carrot Review
Check out our review on Investor Carrot and find out if it is the right tool for you!
Investor Carrot Review: Features, Benefits, Pricing, and More!
19. BatchSkipTracing
Although it's designed for multiple industries, BatchSkipTracing is one of the best skip trace software available. It uses inner-linking and advanced contact tracing algorithms to scour through multiple databases, ensuring each result you get back is highly accurate, and most importantly, in use.
BatchSkipTracing skip trace data is derived from reliable sources like credit bureaus, car records, business registries, and even online repositories. Unlike most software that offers monthly and annual results, batch skip tracing users pay per result, meaning they only pay when they need to use it.
Video Demo
BatchSkipTracing Review
Check out our review on BatchSkipTracing and find out if it is the right tool for you!
20. Smarter Contact
Smarter Contact is one of the best solutions for SMS marketing. The software brings you pre-built text marketing campaigns, so all you need to do is optimize them a little and then go live.
You can even import contacts from your CRM or other lead management tools and schedule SMS campaigns to go live when it’s most convenient. Smarter Contact has a user-friendly interface, a built-in CRM, and integrations with industry leaders such as Zapier.
Video Demo
Smarter Contact Review
Check out our review on Smarter Contact and find out if it is the right tool for you!
21. Call Porter
If you’re always on the go, have too much on your to-do list, or receive too many lead calls in a day, Call Porter is a must-have and also one of the best real estate wholesaling software for you.
The company sets you up with a custom number to use as your official real estate number, and then all calls are redirected to a team of professionally-trained real estate call reps.
As a result, leads and associates are always guaranteed a response when they call your business, conversely improving customer experiences.
Call Porter Review
Check out our review on Call Porter and find out if it is the right tool for you!
22. RESimpli
Looking to leverage email marketing? Then RESimpli should be on your radar. The software features over 90 built-in mail marketing templates, so you no longer have to scratch your head on what to include in your next marketing email.
But, if you happen to have a ready email marketing template, all you need to do is upload it to the platform. The best part? REISimpli supports and offers exceptionally affordable bulk direct mail marketing and a free NCOA list cleaning.
Besides excellent direct mail features, RESimpli also boasts a powerful business management tool where users can organize and manage their leads, files, marketing campaigns, finances, and even to-do tasks.
It makes managing leads and cash buyers easier since you can communicate, share files, or even market to your prospects in one place. The built-in phone system on REISimpli lets you quickly assign phone numbers to your lead sources and even customize call flows and alerts.
Video Demo
REsimpli Review
Check out our review on REsimpli and find out if it is the right tool for you!
23. REISift
REISift is a popular real estate marketing CRM with game-changing features every REI professional needs to maximize. The software has a project management feature known as "Tasks" which lets users assign either one-time or recurring tasks to teams in a single click. Users can also create workflows and even track project progress right from the platform.
REISift also features a lead generation feature that lets you clean property records, find up-to-date information on potential clients, and even vacancy properties perfect for flipping in the records you upload. The platform is also click-to-call capable meaning you can contact prospects right from your REISift software.
It has multiple integrations with some of the most popular platforms including industry-leading Zapier.
Video Demo
REISift Review
Check out our review on REISiftand find out if it is the right tool for you!
What’s The Best Free Real Estate Wholesaling Software?
If you’re looking for a free wholesaling software solution, Streak for Gmail is your best bet. It's a customer relationship management platform designed to allow Gmail users to track projects, manage motivated sellers, or recruit new reps to your team directly from your inbox.
Besides the mentioned, Streak also boasts a mail merge function that lets you send and even track personalized marketing emails in bulk, schedule automatic follow-ups for each recipient who doesn’t respond, and view mail merge results right from Gmail.
It comes with a mobile app enabling you to stay on top of your marketing campaigns and leads even on the go.
Final Thoughts
Traditionally, most real estate markets, including wholesaling, are often slow. Using the best real estate wholesaling software lets you change this by enabling you to find and manage leads, marketing campaigns, and even work and cash flow in one place.
From over 150 million nationwide property records for seamless lead generation, a deal analyzer, driving for dollars functions, direct mail marketing tools, project management to call management, each software listed above has something unique to offer.
So, ensure you evaluate your needs to determine what you need in your digital stack.
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