How To Invest In Real Estate: 11 Best Ways To Get Started In 2025

If you're a beginner wondering how to invest in real estate or even a veteran looking for the best ways to invest in real estate, this guide is designed to steer you in the right path. Real estate isn’t just for experienced investors or wealthy individuals. With the right strategies, anyone can get started and work toward financial goals.

The old way of trading time for money no longer works if you want to build lasting wealth. To achieve financial freedom, you need to take a smarter approach—one that puts your money to work for you. Among the many investment options available, investing in real estate offers some of the strongest advantages, including property appreciation, consistent cash flow, and tax benefits that other investments can't provide.

In the sections ahead, you'll find practical steps to invest in real estate, no matter your experience level or financial situation. You'll get clear, actionable strategies to help you take the first steps today.

Now sit back, grab a pen, and let's get started:

• What Is Real Estate Investing?
• How To Make Money Investing In Real Estate
• 11 Best Ways To Start Real Estate Investing
• How To Start Investing In Real Estate (Step-By-Step)
• How To Finance Your Real Estate Investments
  
• Is Real Estate A Good Investment?
• Expert Tips For Successful Real Estate Investing
• Common Mistakes To Avoid
• Real Estate Investing FAQs
• Final Thoughts On Real Estate Investing

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What Is Real Estate Investing?

Real estate investing involves buying, owning, managing, renting, or selling properties to make a profit. It’s a practical way to build wealth and offers multiple options, no matter your experience level or starting capital. When done right, investing in real estate can provide steady income through rent and potential profits from property appreciation.

First, let’s start with the basics: how does real estate investing work? Here’s the simplest way to think about real estate investing:

1. You buy a property and rent it out.
2. You collect rent from tenants.
3. The rent you collect covers the property’s expenses—like the mortgage, insurance, and taxes.
4. Over time, the property gains value.

You’re earning money from the monthly cash flow and the property’s long-term appreciation. 

Real estate is one of the only investments where you can earn monthly income and grow your net worth at the same time. This is how people use real estate to grow their wealth. It’s not rocket science, but it does take a plan.

Read Also: What Is Real Estate? A Guide To Understanding The Basics

How To Make Money Investing In Real Estate

Let me walk you through an example to show you how real estate helps you build long-term wealth--with some real numbers:

• Let’s say you have $30,000 saved.
• You use it as a down payment on a $150,000 rental property. 
• With a mortgage, property taxes,  insurance, and property management  your total monthly expenses might be around $934.
• Now, if you rent the property for $1,300 a month, that’s $366 in cash flow. It’s not a huge amount, but it’s positive, and your tenant is also helping pay off your mortgage.
• The real magic happens with appreciation. On average, property values increase by about 3-4% a year. In 30 years, that $150,000 property could be worth $486,000.

All this while someone else is covering most or all of your costs. This is leverage—using a small amount of your money to control a large asset. Over time, this approach builds wealth steadily. It’s not a quick win, but it works.

So many students have asked me, "Alex, why real estate? Why can’t I build wealth in the stock market or crypto?" Well, let’s compare the two:

• Say you invest $25,000 in the stock market at a 10% annual return.
• In 30 years, that grows to $436,000—not bad.
• But with real estate, you’re leveraging $25,000 to control a $250,000 asset.
• If that property appreciates by just 4% annually, it’s worth $811,000 in 30 years—plus you’ve earned rental income along the way.

Stocks can be volatile. Market crashes or panic selling can wipe out gains overnight.Real estate offers more stability and dual income: monthly cash flow and long-term appreciation. That’s why so many millionaires invest in real estate—to build long-term wealth.

FREE PDF Download: How To Buy Your First Rental Property: Our 7-Step Proven Process

11 Best Ways To Start Real Estate Investing

From single-family rental properties to large commercial developments, real estate provides multiple ways to generate income and grow your portfolio. If you prefer a more passive approach, real estate investment trusts (REITs) offer an easy way to get involved without managing properties yourself.

Let’s explore the 11 best real estate investment strategies that can help you determine the best way to get started in real estate and align with your financial goals for wealth creation:

1. Wholesaling Real Estate

2. Flipping Houses

3. Rental Properties (Short-Term & Long-Term)

4. Real Estate Investment Trusts (REITs)

5. Real Estate Investment Groups (REIGs)

6. Real Estate Crowdfunding Platforms

7. Real Estate Syndication

8. Commercial Real Estate

9. Mixed-Use Real Estate

10. House Hacking

11. Online Real Estate Investing With ETFs

1. Wholesaling Real Estate

Wholesaling houses is a unique strategy that centers on the swift turnaround of properties; it's also one of the best ways to learn how to invest in real estate. Thanks to its relatively low barrier of entry, wholesaling is a great way to learn about the industry. Investors find properties—typically discounted and below market value—and get them under contract. However, instead of buying these properties outright, they sell their right to purchase them to another interested buyer for a profit.

This method has developed a reputation for being one of the fastest ways to earn profits in the real estate world, with some wholesalers flipping contracts in as little as a few hours.

A little confused? That’s okay—let's simplify with an example!

1. Imagine discovering a homeowner who's motivated to selling their property, perhaps due to financial constraints like a looming foreclosure or other debts. Often, these properties might be in disrepair. 
2. As an investor, you are given the opportunity to negotiate a lower price.
3. After arriving at an acceptable offer, a written contract is drawn up to detail the agreed-upon purchase price. What's pivotal is that this contract allows the wholesaler the right to assign it to another buyer.
4. Once the contract is in place, the wholesaler's goal is to identify a buyer willing to purchase the property at a higher price, transfer the contract to this end buyer, and earn a profit in the process.

Wholesaling isn't limited to residential properties alone. Any property type, from raw land to commercial estates, can be wholesaled if there is a valuable opportunity that appeals to the investor or buyer.

Read Also: What Is Wholesale Real Estate? The Ultimate Guide For Investors

Pros of Wholesaling Real Estate

• Quick Profits: Wholesaling can lead to fast returns, sometimes within hours or days.

• Low Initial Investment: Minimal cash or credit score requirements make it accessible.

• Low Barrier To Entry: With basic knowledge and networking, anyone can begin wholesaling.

• Limited Risk: Since you're not purchasing the property outright, potential losses are minimized.

• Gateway Investment Strategy: For many, learning how to invest in real estate starts with wholesaling.

Cons of Wholesaling Real Estate

• Inconsistent Paydays: Wholesaling real estate can lead to irregular income.

• Difficulty Finding Buyers: Not every property or contract is an easy sell.

• Maintaining An Updated Buyers List: A fresh, active list of potential buyers is essential.

• Relatively Low Profits: While quick, profits from wholesaling can be smaller compared to other investment methods.

When all is said and done, wholesaling is one of the best ways to make money in real estate with no money. Since there's usually no need to buy properties, investors can simply profit by assigning contracts.

Read Also: The Pros & Cons Of Wholesaling Real Estate: An Investor's Guide

2. Flipping Houses

Flipping houses has gained significant attention, thanks in part to house-flipping shows in popular media. House flipping is a real estate investment strategy where investors buy underpriced properties, often needing repairs, and resell them for a profit after making improvements.

While TV shows may make it seem easy, successful flipping requires careful planning, budgeting, and a solid understanding of the market. However, while TV shows might make it look effortless, the reality is often more complex, involving careful planning, budgeting, and an acute understanding of the real estate market.

Flipping is similar to day trading in real estate. Investors look for undervalued properties, aiming to sell them within a short period—typically six months or less. Generally, there are two main types of house flippers--pure property flippers and value-added flippers:

• Pure Property Flippers

  • Focus on properties that already have market value and need little to no improvements.
  • The goal is to buy at a low price and sell quickly for a profit without investing in renovations.

• Value-Added Flippers

  • Purchase properties that require repairs or upgrades to increase their market value.
  • Renovations are used to justify a higher resale price and maximize profits.

Whether you're considering flipping as a way to invest in real estate or looking for how to start real estate investing with limited experience, understanding these approaches can help you choose the right strategy. Now, let's cover the advantages and disadvantages of house flipping. 

Pros Of Flipping Houses

• Quick Profit Potential: Current trends suggest successful home flippers can earn an average of 28.7% profit. Selecting the right properties, especially in good locations, can significantly maximize those gross profits.

• Complete Control: Flippers have full autonomy over their projects, from selecting properties to deciding on the extent of renovation.

• Market Insight: Flipping offers insights into evolving buyer preferences, allowing flippers to make informed decisions on future projects.

• Networking Opportunities: Flippers constantly interact with various professionals in the real estate industry, leading to potential deals and partnerships.

• Asset-Secured Investment: Your investment is safeguarded by the tangible asset (the property), making flipping a relatively safe bet.

• Career Potential: With dedication and experience, flipping can transition from a side hustle to a lucrative full-time career.

Cons Of Flipping Houses

• Unexpected Costs: Flipping can involve unforeseen expenses, especially if thorough inspections aren't conducted before purchase.

• Holding Costs: The longer a property remains unsold, the higher the holding costs, which include property taxes, insurance, and maintenance fees.

• Tax Implications: Renovations can increase a property's value, leading to higher property taxes. Additionally, profits from the sale might be subject to capital gains tax.

If flipping houses interests you, our seasoned real estate professionals can guide you step-by-step into flipping your first property with proven strategies and market insights! Attend our FREE training to accelerate your career today!

3. Rental Properties (Short-Term & Long-Term)

Rental property investing involves purchasing properties and leasing them to tenants for income. Depending on the approach, rental properties can provide steady monthly cash flow or serve as short-term accommodations for travelers.

• Long-Term Rentals

  • Leased for a year or more to individuals or families seeking stable housing.
  • Offers consistent monthly income and lower tenant turnover.
  • Easier to manage compared to short-term rentals.

• Short-Term Rentals

  • Cater to vacationers or business travelers for short stays, sometimes as brief as a single night.
  • Platforms like Airbnb have made it easier to rent out properties on a flexible basis.
  • Higher earning potential but requires more active management and marketing.

Read Also: How To Buy Your First Rental Property: A Step By Step Guide

Pros of Rental Properties

• Consistent Income Stream: Especially with long-term rentals, you can expect a regular cash flow each month.

• Property Appreciation: Over time, properties often appreciate in value, potentially leading to significant profits when sold.

• Tax Deductions: Investors can often benefit from tax deductions related to property ownership, including mortgage interest, property tax, and operational expenses.

• Equity Building: As you pay down the mortgage on a rental property, you build equity, increasing your net worth.

• Flexibility with Short-Term Rentals: Platforms like Airbnb allow for flexibility in renting out properties or rooms only when convenient.

• Potential for Diversification: Owning multiple rental properties can diversify your investment portfolio, reducing risks associated with market downturns in specific areas.

Cons of Rental Properties

• Tenant Challenges: When learning how to invest in real estate, dealing with difficult tenants or experiencing frequent tenant turnover can be stressful and costly.

• Ongoing Maintenance: Properties require regular maintenance, and unexpected repair needs can arise.

• Vacancy Risks: An unrented property doesn't generate income, but expenses like mortgage, taxes, and maintenance still accrue.

• Higher Initial Capital: Purchasing a rental property requires a significant upfront investment, especially if investor-friendly financing isn't available.

• Management Costs: Hiring a property management company can ease the burden of day-to-day operations but will eat into your profits.

• Local Regulations: Some areas have strict regulations regarding rental properties, especially for short-term rentals, which can impact profitability.

Rental properties can be an excellent way to generate passive income and build wealth over time.

However, if you're looking for how to invest in real estate with no money, other strategies like wholesaling or real estate partnerships may be better-starting points, as rental properties often require significant upfront capital.

Read Also: How To Start A Rental Property Business: A Step-By-Step Guide

4. Real Estate Investment Trusts (REITs)

Real Estate Investment Trusts, often abbreviated as REITs, are companies or trusts that pool capital from multiple investors to buy, lease, and manage income-generating properties. These properties can include commercial buildings, apartment complexes, hotels, and more.

One of the key advantages of REITs is that they are required to distribute at least 90% of their taxable income to shareholders. This often results in consistent dividends, making them an attractive option for investors looking for passive income without directly managing properties.

Equity REITs are the most common and primarily own and manage real estate properties. Their income mainly derives from rental incomes.

Mortgage REITs (mREITs) deal with the investment and ownership of property mortgages. They earn revenue from the interest that accrues on these mortgages.

Pros Of REIT Investing

• Liquidity: REITs are often traded on major stock exchanges, making buying and selling more straightforward.

• Diversification: REITs can provide a balanced addition to an investment portfolio, helping mitigate risks in fluctuating markets.

• Regular Dividends: Due to the 90% payout requirement, REITs usually offer higher dividends compared to some other assets.

• Accessibility: With the ability to purchase shares via a brokerage account, investing in REITs is accessible even to novice investors.

• Professional Management: REITs are managed by professionals, reducing the hassle of property management for individual investors.

Cons Of REIT Investing

• No Leverage: Traditional benefits of real estate leverage (like mortgage tax deductions) don't apply to REITs.

• Volatility: Being tied to the stock market, REITs can be subject to the same market fluctuations and volatility as stocks.

• Tax Considerations: Dividends from REITs are typically taxed as regular income, potentially at a higher rate than capital gains from other investments.

• Lower Growth Potential: With a significant chunk of profits going back to investors, REITs might have less capital for property investments and development, potentially limiting growth.

• Interest Rate Sensitivity: Particularly for mREITs, changes in interest rates can impact profitability.

Read Also: Top 10 Best-Paying Jobs In Real Estate Investment Trusts

5. Real Estate Investment Groups (REIGs)

Real Estate Investment Groups, or REIGs, offer a way to invest in rental properties without the hassle of hands-on management. They function similarly to mutual funds, allowing multiple investors to pool their money to invest in large properties like apartment complexes or condo developments.

REIGs are a good option if you want to invest into real estate without taking on the full financial risk or operational responsibilities of owning and managing properties yourself.

How REIGs Work:

• A parent company purchases properties and sells individual units to investors.
• Investors own their units but avoid day-to-day management responsibilities.
• The REIG handles property management tasks, such as maintenance, tenant screening, and marketing, in exchange for a fee deducted from rental income.
• Some REIGs pool a portion of rental income across all units to provide financial stability during vacancies, ensuring steady cash flow for investors.

Benefits of REIGs:

• Hands-off investing with professional property management.
• Reduced vacancy risk through shared income pools.
• Access to larger, high-value properties with a lower upfront investment.

Challenges of REIGs:

• Management fees can reduce overall profits.
• Limited control over property decisions.
• Investment performance depends on the REIG’s management effectiveness.

REIGs can be a useful way to learn how to start investing in real estate with less risk, making them an attractive choice for those looking to generate passive income without the responsibilities of direct ownership.

6. Real Estate Crowdfunding Platforms

Real estate crowdfunding offers an accessible way to invest into real estate without taking on the responsibilities of direct property ownership. Through online platforms, investors can pool their money to fund residential and commercial real estate projects. This approach allows individuals to participate in deals that were once only available to wealthy or institutional investors.

Crowdfunding platforms, such as Fundrise and CrowdStreet, connect developers with investors looking to diversify their portfolios. With minimum investments as low as a few hundred dollars, crowdfunding provides an opportunity to learn how to get into real estate investing without a large upfront commitment.

How it works:

• Developers list projects on online platforms and set fundraising goals.
• Investors review available projects and choose where to allocate their funds.
• Returns are typically generated through rental income, appreciation, or project sales.

Platforms like Fundrise and Crowdstreet have gained significant traction, offering a plethora of investment options, from individual projects to diversified real estate portfolios.

Pros Of Real Estate Crowdfunding

• Low Barrier to Entry: Allows investors to get started with minimal capital, often a few hundred dollars.

• Diversification Opportunities: Funds can be spread across multiple properties or locations to reduce risk.

• Transparency: Platforms provide access to detailed project information, including financial projections and developer track records.

• Direct Investment Control: Unlike REITs, which invest in a pool of properties, crowdfunding lets investors choose specific projects to fund.

Cons Of Real Estate Crowdfunding

• Illiquidity: Investments often have long holding periods, and early withdrawals may incur penalties.

• Fees: Platform and management fees can reduce overall returns, so it's important to understand all costs involved.

• Platform Risk: Investors rely on the platform’s integrity and management. Poor oversight could result in financial losses.

• Market Fluctuations: Crowdfunded projects are still exposed to real estate market risks, such as economic downturns or local property declines.

Read Also: Real Estate Crowdfunding: What Is It, How Does It Work, & Investing

7. Real Estate Syndication

Real estate syndication allows multiple investors to pool their money to invest in larger properties and projects than they could individually afford. This strategy opens up opportunities for passive investors while spreading risk across multiple participants, including experienced real estate professionals and those seeking passive income.

In syndication, there are two key roles:

• Sponsor: A real estate professional who identifies investment opportunities, manages operations, and oversees the project.
• Investor: Provides the capital needed for the project in exchange for a share of the profits.

Pros Of Real Estate Syndication

• Passive Income: It allows investors to earn regular returns without active involvement.

• Hands-Off Investment: No need for individual investors to deal with the intricacies of property management or tenant issues.

• Tax Advantages: As part-owners of real estate, investors can benefit from tax deductions associated with property depreciation and other related expenses.

• Asset Appreciation: Over time, as the property or project appreciates in value, so does the potential return on investment.

• Direct Control: Unlike more generic investments like REITs, syndication allows investors to select specific properties or projects they want to fund.

• Diversification: By participating in multiple syndications, investors can spread their risk across different real estate markets and property types.

Cons Of Real Estate Syndication

• Dependency on the Sponsor: The success of the investment largely hinges on the expertise and integrity of the sponsor or syndication company.

• Illiquidity: Investments in syndications are often not easily liquidated, as they're typically tied to the property's holding period.

• Capital Commitment: Investors need to commit their capital for extended periods, which might restrict access to funds for other opportunities.

• Potential for Conflict: Misalignment of interests between sponsors and investors can arise, especially regarding profit splits and decision-making.

8. Commercial Real Estate (CRE)

Commercial real estate (CRE) offers investors the opportunity to diversify their portfolios by investing in properties intended for business use. These can include office buildings, retail spaces, warehouses, and industrial sites. While commercial investments provide the potential for steady income and portfolio growth, they also come with unique challenges compared to residential real estate.

Unlike residential properties, which focus on housing, CRE properties generate income from businesses. Commercial leases are typically longer, providing more stable cash flow, but the valuation, tenant relationships, and management requirements differ significantly.

Three primary ways to invest in commercial real estate:

• Direct Investment: Buying a commercial property outright and leasing it to businesses for rental income.
• Real Estate Investment Trusts (REITs): Publicly traded entities that own and operate income-generating commercial properties.
• Crowdfunding: Online platforms that allow multiple investors to pool funds for larger commercial projects with lower capital requirements.

Pros Of Commercial Real Estate

• Stable Income Stream: Longer lease terms provide consistent rental income and financial stability.

• Tax Advantages: Commercial property owners can benefit from depreciation deductions and tax strategies like the 1031 exchange, which allows for deferral of capital gains taxes.

• Portfolio Diversification: CRE offers exposure to a different asset class, reducing reliance on residential real estate and other investments.

Cons of Commercial Real Estate

• High Upfront Costs: Purchasing commercial properties requires significant capital for down payments, maintenance, and operating expenses.

• Economic Sensitivity: Market downturns can impact business tenants, leading to vacancies or renegotiated lease terms.

• Complex Management: Commercial properties require expertise in lease negotiations, zoning laws, and property maintenance, often necessitating professional management.

Commercial real estate investing can be a solid strategy for those looking to generate long-term income and diversify their portfolios. However, it requires careful planning, substantial capital, and a thorough understanding of market dynamics.

Read Also: How To Invest In Commercial Real Estate: A Beginner's Guide

9. Mixed-Use Real Estate

Mixed-use properties combine different types of real estate—such as residential, commercial, and sometimes industrial—within a single development. These properties offer the potential for multiple income streams from various sectors, making them an attractive option for investors looking to diversify their portfolios.

Mixed-use developments maximize space and provide convenience by merging living spaces with retail, office, and entertainment facilities.

Types of Mixed-Use Properties:

• Main Street Developments

  • Retail or commercial businesses on the ground floor with residential units above.
  • Designed to foster a sense of community, similar to traditional town centers.

• Live/Work Spaces

  • Combine living and working areas within the same unit.
  • Ideal for entrepreneurs and professionals who want to operate businesses from home.

• Residential and Office Spaces

  • Mixes office units with residential apartments or condos.
  • Provides convenience for professionals who want to live close to their workplace.

• Mixed-Use Hotels

  • Incorporates lodging with amenities like restaurants, gyms, and retail spaces.
  • Serves both travelers and local residents looking for additional conveniences.

Pros Of Investing In Mixed-Use Real Estate

• Tenant Diversity: Attracts a variety of tenants, including businesses and residents, creating a dynamic and resilient property.

• Reduced Investment Risk: Multiple revenue sources across different property types help stabilize income and minimize financial risk.

• Convenience and Demand: Proximity to amenities like shops, dining, and public transit increases tenant demand and property appeal.

• Sustainability: Promotes eco-friendly living by reducing the need for long commutes and encouraging walkability.

Cons Of Investing In Mixed-Use Real Estate

• Complex Development Process: Requires careful planning and coordination, often taking years to complete.

• Management Challenges: Different property types require specialized management approaches and may need multiple managers.

• High Initial Costs: The diverse utilities, amenities, and design requirements can drive up construction and maintenance costs.

• Financing Difficulties: Securing loans for mixed-use properties can be challenging, especially for new investors or in smaller markets.

Mixed-use properties provide investors with the opportunity to diversify income streams and capitalize on growing demand for convenience and sustainability. However, they require a strategic approach, higher upfront investment, and strong management to succeed.

10. House Hacking

House hacking is a smart way to get started in real estate investing by generating rental income from your primary residence. It involves purchasing a property—or using one you already own—living in part of it, and renting out the remaining space. This could include extra rooms, a separate unit, or even a converted garage.

The rental income helps offset mortgage payments and other property expenses, making homeownership more affordable. House hackers can also take advantage of favorable financing options, such as FHA loans, which require lower down payments and offer better interest rates compared to traditional investment loans.

Pros Of House Hacking

• Lower Living Expenses: Rental income can cover a large portion, or even all, of your mortgage and housing costs.

• Easy Entry into Real Estate Investing: Provides hands-on experience in property management without the need for a full-time commitment.

• Favorable Financing Options: Access to owner-occupied financing, such as FHA loans, with lower down payment requirements and better interest rates.

• Flexibility: Easily adaptable to life changes, such as job relocation or family expansion, while still generating passive income.

• Landlord Experience: Living on-site allows you to gain valuable firsthand experience managing tenants and property maintenance.

• Tax Benefits: Potential deductions for expenses related to the rental portion of the property, such as repairs, depreciation, and mortgage interest.

• Beginner-Friendly Investment Strategy: Requires lower initial capital and offers a practical learning experience, making it ideal for first-time investors.

Cons Of House Hacking

• Blurred Work-Life Boundaries: Living in the same property as tenants can make it difficult to separate personal life from landlord duties.

• Proximity to Tenants: Sharing space with renters may lead to privacy concerns or conflicts.

• Challenges When Selling: Multi-unit properties with existing tenants can be harder to sell compared to single-family homes.

• Increased Maintenance Costs: More occupants typically lead to higher wear and tear, requiring more frequent repairs and upkeep.

Read Also: What Is House Hacking? Definition, Strategies, & Expert Tips

11. Online Real Estate Investing With ETFs

Real estate exchange-traded funds (ETFs) provide an easy way to invest into real estate without owning physical properties. These funds operate like mutual funds but trade on stock exchanges, offering exposure to a diversified portfolio of real estate assets. With a single investment, you can gain stakes in various property types, such as residential, commercial, and industrial real estate, without the challenges of direct ownership.

One major benefit of real estate ETFs is their tax efficiency. Compared to traditional mutual funds, they often come with fewer tax liabilities and lower expense ratios, making them a cost-effective option for real estate investors.

When considering real estate ETFs, it's important to analyze the fund's holdings, expected returns, risk levels, and associated fees to ensure they align with your financial goals.

Pros Of Real Estate ETFs

• Diversification: ETFs spread investments across multiple real estate sectors and regions, reducing the risks associated with investing in individual properties or markets.

• Cost Efficiency: Lower fees compared to direct property ownership, thanks to pooled investment structures and economies of scale.

• Liquidity: ETFs trade on stock exchanges, allowing investors to buy or sell shares quickly—something not possible with traditional real estate investments.

• Transparency: Regular disclosures provide clear insights into the fund's holdings and performance, helping investors make informed decisions.

Cons Of Real Estate ETFs

• Market Risks: ETFs are affected by broader market fluctuations, such as economic downturns or geopolitical events, which can impact real estate values.

• Interest Rate Sensitivity: Rising interest rates can increase borrowing costs, potentially lowering property values and reducing ETF returns.

• Credit Risks: If the fund holds real estate companies that experience financial distress, it can negatively impact overall ETF performance.

• Underlying Asset Liquidity Risks: While ETFs themselves are liquid, the properties within them may not be, which could affect pricing and performance during market downturns.

Real estate ETFs offer an accessible and flexible way to get into real estate investing without the financial and operational burdens of property ownership.

However, investors should carefully consider market conditions, interest rate trends, and the specific holdings within each ETF to maximize their returns.

How To Start Investing In Real Estate (Step-By-Step)

Whether you want to buy a rental property, invest in a REIT, or explore other options, having a clear plan is key.

Here’s a step-by-step guide to help you understand how to invest in real estate and set yourself up for success.

1. Assess Your Finances and Set Goals

• Review your credit score, outstanding debts, and available capital.
• Define your investment goals—are you looking for monthly cash flow, long-term appreciation, or both?
• If you have limited funds, research creative financing options like partnerships or seller financing.
• Determine your risk tolerance and preferred investment timeline.

2. Educate Yourself

• Learn about market trends, real estate strategies, and investment terminology.
• Read books, take online courses, and follow reputable real estate blogs.
• Network with experienced investors to gain practical insights and advice.

3. Choose Your Investment Niche

• Decide which type of real estate aligns with your goals.
• Understand the risks and benefits of each option before moving forward.

4. Develop a Financial Plan

• Outline your budget, including down payments, closing costs, and ongoing expenses. If you’re investing with little money, explore options such as:
  • Seller financing
  • Hard money loans
  • Joint ventures
• Set aside a reserve fund for unexpected costs.

5. Build Your Team

• Work with professionals who specialize in real estate investing, including:
  • Real estate agents
  • Contractors
  • Property managers
  • Attorneys
• Consider joining real estate investment groups to expand your network.

6. Analyze Potential Deals

• Look for properties that align with your investment criteria.
• Calculate potential returns by factoring in purchase price, rental income, operating costs, and expected appreciation.
• Use tools like cash flow analysis and cap rate calculations to assess profitability.

7. Make Your First Purchase

• Negotiate the terms of the deal and finalize financing.
• If purchasing a rental, prepare the property by setting competitive rental rates and drafting lease agreements.

8. Manage and Monitor Your Investment

• Regularly track your property’s performance and adjust your strategy as needed.
• Stay informed about market changes and trends that could impact your investment.
• Continue learning and networking to improve your investment approach.

9. Plan Your Exit Strategy

• Determine your exit plan—whether selling for profit, refinancing, or holding for long-term cash flow.
• Understand tax implications and costs associated with selling.
• Keep your options flexible in case market conditions change.

As you can tell by now, successful real estate investing is no easy venture; however, with the right strategies and proven methods, you will get a headstart on your path to financial success.

At Real Estate Skills, our expert trainers have been through each of these steps time and time again and have proven results to show for it! Get started today by joining our FREE online workshop!

 Read Also: How To Become A Real Estate Investor: 8-Step Guide For Beginners

How To Finance Your Real Estate Investments

Real estate investing requires a solid financing strategy to maximize returns while managing risks and costs. Below, we'll explore four financing options that investors commonly use to fund their real estate ventures:

Conventional Bank Loans

Conventional bank loans are a popular choice for many investors, especially those familiar with traditional mortgages.

These loans follow guidelines set by Fannie Mae and Freddie Mac and typically require larger down payments for investment properties, often around 30%.

Lenders evaluate credit history, income, and assets to determine eligibility and interest rates.

One key requirement is the ability to afford the new loan without relying on potential rental income, along with maintaining cash reserves to cover at least six months of expenses.

Read Also: Real Estate Financing: The 6 Best Funding Options For Investors

Hard Money Loans

Hard money loans are short-term, asset-based loans provide a faster, albeit more expensive, financing option, often used for fix-and-flip projects.

These short-term loans focus on the value and potential profitability of the property rather than the borrower’s financial background.

The speed of funding is a major advantage, allowing investors to secure deals quickly in competitive markets.

However, the high interest rates—sometimes reaching 18%—and short repayment terms, usually under a year, can make them costly.

Despite these expenses, the ability to close deals quickly can justify the higher rates.

Read Also: 9 Best Hard Money Lenders For Beginners & First-Time Investors

Private Money Loans

Private money loans offer a more flexible alternative, often coming from individuals or private entities instead of banks.

This type of financing is especially useful for beginners or those with limited credit history, as the approval process is typically less stringent.

Private money loans provide quick access to capital and allow investors to act on opportunities without the delays of traditional financing. However, the terms can vary significantly depending on the lender, making it important to establish clear agreements.

Read Also: Private Money Lending: How It Works & How To Become A Lender

Home Equity

Leveraging home equity to finance real estate investments is another option. Home equity loans, home equity lines of credit (HELOCs), and cash-out refinancing can provide access to up to 80% of a property's equity value.

Each option comes with its own set of advantages and considerations:

• Home Equity Loans: Offer a lump sum with fixed interest rates, providing predictable repayment schedules.
• HELOCs: Function similarly to a credit card, offering flexible access to funds with interest-only payments. However, the variable interest rates mean payments can increase over time.
• Cash-Out Refinancing: Allows investors to refinance their primary residence at a higher amount than the current mortgage and use the extra cash for real estate investments. While it comes with a fixed rate, extending the loan term could result in higher overall interest costs.

Each of these financing options presents unique benefits and risks. Investors should carefully consider their financial situation, investment strategy, and the specific demands of the property they intend to invest in when choosing their financing path.

Proper due diligence, including a thorough analysis of potential returns versus the costs and risks of each financing method, is essential to making informed decisions that align with long-term investment goals.

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*For in-depth training on real estate investing, Real Estate Skills offers extensive courses to get you ready to make your first investment! Attend our FREE Webinar Training and gain insider knowledge, expert strategies, and essential skills to make the most of every real estate opportunity that comes your way!

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Is Real Estate A Good Investment?

Yes, real estate is a good investment, and the numbers speak for themselves.

In the first quarter of 2024, gross profits on typical house flips across the country reached an impressive $72,375, which translates to a gross profit margin of 30.2%, according to ATTOM Data Solutions latest Home Flipping Report.

To put that into perspective, the S&P 500, the stock market index that many people rely on for investing, typically returns about 10% annually, or roughly 7% after inflation, according to NerdWallet.

Real estate offers not only better profits but also multiple ways to generate income and build long-term wealth, making it one of the best ways to invest. 

Benefits Of Investing In Real Estate

Real estate investing offers multiple benefits that can help build long-term wealth and financial stability. It provides steady cash flow, property appreciation, and valuable tax advantages that other investments may not offer.

Below are just some of the many benefits of investing in real estate

Steady Cash Flow

Real estate can generate reliable monthly income through rental payments. After covering mortgage and operating expenses, rental properties can provide a steady cash flow that often increases over time as rents rise and loan balances decrease. This ongoing income can help cover living expenses, reinvest in new properties, or build long-term wealth.

Tax Benefits

Real estate investors can take advantage of several tax breaks, including deductions for mortgage interest, property taxes, and maintenance expenses. One of the biggest tax advantages is depreciation, which allows you to reduce taxable income even if your property increases in value. These tax benefits can significantly boost overall returns.

Property Appreciation

Real estate values tend to increase over time, making it possible to profit when you sell or refinance. Investing in properties located in growing markets can provide significant appreciation, increasing your overall wealth. Unlike stocks, which can be volatile, real estate often offers steady, long-term growth.

Building Equity

Every mortgage payment you make builds equity in the property, gradually increasing your ownership stake and net worth. As equity grows, you can leverage it to purchase additional properties, further increasing your cash flow and expanding your investment portfolio.

Diversification

Adding real estate to your investment portfolio can reduce risk by spreading your assets across different types of investments. Real estate often has little correlation with stocks and bonds, which can help protect your wealth during market downturns.

Leverage Opportunities

Real estate allows you to use borrowed money to control valuable assets with a relatively small initial investment. Mortgages and other financing options enable investors to buy properties with a fraction of the total purchase price, maximizing potential returns.

Competitive Returns

Real estate investments can offer returns that outperform the stock market, especially when factoring in rental income, appreciation, and tax benefits. Unlike stocks, real estate is a tangible asset that generates income while appreciating in value.

Long-Term Stability

Real estate is considered a stable investment because it tends to appreciate over time and serves as a hedge against inflation. As property values and rental rates typically rise with inflation, real estate can help preserve purchasing power and long-term financial security.

Flexible Investment Strategies

Real estate offers various investment approaches to suit different goals and risk levels. You can choose to invest in long-term rental properties, short-term vacation rentals, house flipping, or commercial properties, allowing you to tailor your strategy based on your financial objectives.

Risks Of Real Estate Investing

Investing in real estate comes with potential risks, just like any investment. However, understanding these risks and having a plan to manage them can help you make smarter decisions and protect your investments.

Here are common real estate risks & how to mitigate them:

• Market Fluctuations

  • Risk: Property values can rise and fall due to economic conditions, interest rates, and local demand, impacting short-term profitability and long-term appreciation.
  • Mitigation: Invest in stable or growing markets and plan for long-term holding. Diversify across different locations and property types to minimize exposure to market shifts. Keep a cash reserve to handle downturns.

• Liquidity Issues

  • Risk: Unlike stocks, real estate cannot be quickly sold for cash. Selling a property may take time, and market conditions could force you to sell at a lower price.
  • Mitigation: Plan for long-term investments and maintain other liquid assets in your portfolio. Keeping an emergency fund or a line of credit can provide access to funds without selling property under pressure.

• Tenant Issues

  • Risk: Problem tenants can cause missed rent payments, property damage, or legal disputes, impacting your cash flow and property value.
  • Mitigation: Screen tenants carefully by checking credit, rental history, and references. Use a solid lease agreement and consider hiring a property management company to handle tenant-related issues.

• High Entry Costs

  • Risk: Purchasing real estate requires a significant down payment and ongoing expenses like maintenance and insurance, which can be a barrier to entry.
  • Mitigation: Explore options such as house hacking, partnerships, and creative financing to reduce upfront costs. Real estate investment trusts (REITs) offer another way to invest with less capital.

• Unexpected Maintenance Costs

  • Risk: Properties may require costly repairs, such as plumbing issues or roof replacements, which can eat into profits and disrupt cash flow.
  • Mitigation: Set aside a reserve fund for maintenance and conduct regular inspections to catch problems early. Consider landlord insurance or a home warranty for added protection.

• Interest Rate Fluctuations

  • Risk: Rising interest rates can increase mortgage payments, reducing cash flow and affecting property affordability for buyers.
  • Mitigation: Lock in fixed-rate mortgages to ensure predictable payments. Stay informed about market trends and refinance when rates are low to reduce borrowing costs.

• Overleveraging

  • Risk: Taking on too much debt can leave you financially vulnerable if rental income decreases or unexpected expenses arise.
  • Mitigation: Maintain a conservative debt-to-equity ratio and keep cash reserves to cover loan payments during downturns. Avoid borrowing beyond what you can comfortably repay.

• Legal Challenges

  • Risk: Issues such as tenant disputes, zoning regulations, or contract disputes can lead to costly legal battles and financial setbacks.
  • Mitigation: Work with experienced real estate attorneys and stay informed on local regulations. Use clear contracts and lease agreements to prevent disputes.

• Economic Downturns

  • Risk: During recessions, property values may drop, rental demand may decline, and tenants may struggle to pay rent.
  • Mitigation: Invest in areas with diverse job markets and stable economies. Build financial reserves to cover expenses during downturns and focus on long-term investment strategies.

• Natural Disasters

  • Risk: Events like floods, hurricanes, or earthquakes can cause significant property damage, resulting in expensive repairs or even total loss.
  • Mitigation: Purchase comprehensive insurance policies that cover natural disasters. If investing in high-risk areas, factor insurance costs into your investment plan.

By understanding these risks and preparing for them, you can protect your investments and increase your chances of long-term success in real estate.

7 Expert Tips On How To Invest In Real Estate

Real estate investing isn’t as simple as it looks on TV. It’s a complex industry that requires knowledge, planning, and strategy. To help you get started and invest more efficiently, here are seven expert tips on how to invest in real estate successfully.

1. Focus On Networking

• Building relationships with experienced investors, real estate agents, lenders, and contractors can open doors to opportunities you might not find on your own.
• Networking helps you stay informed about market trends and available deals.
• Engaging with real estate groups, attending local meetups, and leveraging online platforms can provide valuable insights and mentorship.

Read Also: 11 Best Platforms For Your Real Estate Social Network

2. Develop A Comprehensive Business Plan

• A well-structured plan outlines your financial goals, investment strategies, and potential risks.
• Having a roadmap keeps you focused and makes it easier to secure financing from lenders or partners.
• Your plan should include market research, target property types, cash flow projections, and an exit strategy.

Read Also: How to Start & Grow A Real Estate Business In 12 Steps

3. Commit To Continuous Learning

• The real estate market is constantly evolving, so staying updated is crucial.
• Read books, take courses, attend seminars, and learn from seasoned investors to stay competitive.
• Expanding your knowledge helps you identify new opportunities and avoid costly mistakes.

4. Understand Your Local Market

• Real estate is highly location-driven, and understanding local trends gives you a competitive edge.
• Research property values, rental demand, vacancy rates, and neighborhood growth potential.
• Knowing your market helps you make informed investment decisions and avoid overpaying for properties.

5. Build A Strong Support System

• Surround yourself with professionals such as real estate agents, attorneys, contractors, and property managers.
• Having experienced advisors helps you navigate challenges and make better investment decisions.
• A strong support network can also introduce you to potential deals and financing options.

6. Embrace New Tools & Technology

• Using property management software, market analysis tools, and virtual tours can improve efficiency and decision-making.
• Data analytics tools can help you track property performance and spot trends faster.
• Staying up to date with real estate technology gives you a competitive advantage in managing and growing your investments.

7. Take The Plunge

• Many aspiring investors get stuck in analysis paralysis—waiting for the perfect opportunity.
• Start with a small investment and learn as you go; experience is the best teacher in real estate.
• Taking action builds confidence, provides hands-on experience, and opens up more opportunities over time.

Ready To Begin Your Real Estate Investing Career? Apply To Become An Ultimate Investor, Today!

Common Mistakes To Avoid In Real Estate Investing

Learning how to invest in real estate isn't just about knowing what to do—it’s also about avoiding costly mistakes that can derail your success.

Here are some common pitfalls to watch out for when getting started.

1. Following Trends Blindly

• Chasing hot markets or trends without solid research can lead to risky investments.
• Focus on properties with strong fundamentals, such as cash flow potential and long-term value.

2. Letting Emotions Drive Decisions

• Investing based on personal preferences rather than financial analysis can result in poor choices.
• Stick to the numbers and ensure each property aligns with your investment strategy.

3. Skipping Due Diligence

• Failing to thoroughly research a property’s cash flow potential, repair costs, and local market conditions can lead to unexpected losses.
• Always analyze deals carefully and verify property details before making an offer.

4. Overusing Personal Finances

• Investing too much of your own savings can put your financial security at risk.
• Maintain a healthy emergency fund and consider financing options to balance your investments.

5. Not Having an Exit Strategy

• Markets can change quickly, and having just one plan can leave you stuck.
• Always prepare multiple exit strategies, such as flipping, renting, or wholesaling.

6. Going It Alone

• Trying to do everything yourself can lead to burnout and costly mistakes.
• Build a team of experienced professionals, including agents, lenders, and contractors.

7. Expecting Quick Riches

• Real estate investing is a long-term game. Success requires patience and persistence.
• Focus on steady growth rather than looking for instant profits.

8. Failing to Negotiate

• Overpaying for a property reduces potential returns from the start.
• Always negotiate terms to get the best possible deal.

9. Underestimating Renovation Costs

• Poor planning and inaccurate cost estimates can drain profits.
• Work with contractors to get detailed quotes before committing to a project.

10. Skipping Property Inspections

• Relying on virtual tours or skipping inspections can lead to costly surprises.
• Conduct in-person inspections to uncover hidden issues before closing the deal.

11. Trying to Control Everything

• Micromanaging every aspect of your investment can be overwhelming and inefficient.
• Delegate tasks such as property management to professionals while staying involved in key decisions.

Real Estate Investing FAQs

As you begin learning how to invest in real estate, you might have a lot of questions about the process. To help you get started and clarify key concepts, we’ve compiled a list of frequently asked questions (FAQs). Whether you’re a beginner or looking to expand your real estate knowledge, this FAQ section will provide valuable insights and practical advice to guide you through your real estate investing journey.

What are the risks associated with real estate investing? 

Real estate investing carries several risks, including market fluctuations, property depreciation, and unexpected maintenance costs. Additionally, finding reliable tenants and navigating legal requirements can pose challenges for investors.

How much capital do I need to start investing in real estate?  

The amount of capital needed to start investing in real estate can vary widely depending on the type of property, location, and financing method. While it's possible to start with smaller investments in lower-cost areas or through real estate investment trusts (REITs), purchasing physical properties typically requires a significant down payment, often 20-30% of the property's price for investment properties.

Can I invest in real estate if I don't have a lot of time?  

Yes, you can invest in real estate even with limited time by choosing investment options that require less hands-on management, such as REITs, real estate funds, or hiring a property management company to handle day-to-day operations of rental properties.

What are the benefits of real estate compared to other types of investments?  

Real estate offers several benefits, including the potential for steady cash flow through rental income, long-term appreciation in property value, and tax advantages such as deductions for mortgage interest and depreciation. Real estate can also serve as a tangible asset that diversifies an investment portfolio and provides a hedge against inflation.

How can I learn more about real estate investing?  

To learn more about real estate investing, consider reading books and articles on the subject, attending real estate investment seminars or webinars, joining local real estate investment clubs, and listening to real estate podcasts. Websites like RealEstateSkills.com educational resources, and networking opportunities for investors at all levels.

Is real estate investing a good strategy for retirement savings?  

Real estate investing can be a viable strategy for retirement savings, offering long-term growth potential and passive income through rental properties. However, it's important to consider the risks and ensure a diversified investment portfolio to protect against market volatility and ensure financial security in retirement.

Final Thoughts On Real Estate Investing

Diving into how to invest in real estate is more than just buying property and waiting for profits. It's a dynamic, ever-evolving landscape, replete with opportunities and challenges. As we've discussed, understanding the types of investments, getting started with the right steps, heeding expert advice, and being wary of common pitfalls are all integral components of a successful real estate venture.

Yet, knowledge is the foundation upon which all successful real estate endeavors are built. Continuous learning, networking, and adapting to market changes are what set the top investors apart from the rest.

Ready to Take the Next Step in Real Estate Investing? Join our FREE Webinar and discover the proven strategies to build lasting wealth through real estate.

Whether you're just getting started or ready to scale, we'll show you how to take action today. Don't miss this opportunity to learn the insider tips and tools that have helped thousands of investors succeed! Seats are limited—Reserve Your Spot Now!

 

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*Disclosure: Real Estate Skills is not a law firm, and the information contained here does not constitute legal advice. You should consult with an attorney before making any legal conclusions. The information presented here is educational in nature. All investments involve risks, and the past performance of an investment, industry, sector, and/or market does not guarantee future returns or results. Investors are responsible for any investment decision they make. Such decisions should be based on an evaluation of their financial situation, investment objectives, risk tolerance, and liquidity needs.